In today’s world, we’re used to getting exactly what we want and how we want it… except for when it comes to TV.  Where somehow, choosing predetermined bundles and paying for channels you never even tune in to, is the only option.

Sling’s ‘A La Carte TV’ was introduced to change that. Unlike a lot of the other services and offerings around when it was introduced, it allowed you to create your personal channel lineup, which meant only paying for the channels you want. And with that, people were finally able to get picky with their TV.